Healthcare marketing · Hyderabad

Patients choose doctors they already trust.

Fifth Dimension Media scripts, shoots, edits and runs Instagram, YouTube and ads for hospitals and doctors, in Telugu and English, so patients know you before they walk in.

Watch our reels See the results

7.65Mviews in 90 days across two distribution pages we run, the same system we bring to doctors’ podcasts and YouTube.

Hospitals
Specialty clinics
Doctors’ personal brands
Skin & aesthetics

Dr P. Purohithi, pain management specialist, in a white coat

2.56Mviews in 90 days for Kindle Clinics, 98.9% from new audiences

908Kviews in 90 days for Viraksha Healthcare

7.65Mviews in 90 days across two creator pages we run

₹80 → ₹12cost per lead for Brow Crush, Hyderabad

Live results from FDM clients · Instagram Insights & Meta Ads Manager

Two ways we help

One team for the doctor and the hospital.

A doctor’s face builds trust. A hospital’s systems turn that trust into appointments. We do both, and they work best together.

For doctors

Become the doctor patients search for by name.

Reels and YouTube in Telugu and English, scripted around what patients actually ask
Monthly shoot days at your clinic: two hours of your time for a month of content
Podcasts with fellow specialists and collaborations that reach new audiences
Every medical claim checked and approved by you before it goes live

See doctor work →

For hospitals & clinics

Fill appointments for every speciality and branch.

Speciality reels featuring your own doctors, for each department
Meta and Google campaigns that bring local patients to the right branch
Google Business, website and SEO so you show up in “near me” searches
WhatsApp booking and lead tracking, from first message to visit

See hospital work →

Reels we’ve made

Press play. This is our work.

Scripted, shot and edited by FDM for our healthcare clients. Doctor explainers, interview formats, procedure films and our own results reel.

1.6M views

The 1.6 million-view reelDr Kiran Reddy · Kindle Clinics · Explainer

Flat foot, explainedDr Kiran Reddy · Kindle Clinics · Explainer

Rating your footwearDr P. Purohithi · Interview format

Heel pain every morning?Dr P. Purohithi · Telugu explainer

Inside the procedureDr P. Purohithi · Procedure film

“He just saw our reels”FDM · Our Kindle Clinics result

Tap a reel to play with sound. Only one plays at a time.

Doctors’ personal brands

Your expertise, in your patients’ language.

Patients trust a doctor they’ve already heard explain their problem. We turn your daily OPD questions into reels, carousels and long-form videos people save, share and book from.

Dr P. PurohithiPain management specialist · Telugu-first

A full content system: monthly topic banks, voice guide, scripts in Telugu, shoot days, reel covers, YouTube scripts and a specialist podcast.

Reels on back pain, sciatica, neck pain, heel pain and women’s health
Podcast episodes with other specialists on kidneys and lungs
A celebrity reel featuring actor Shakeela on neck pain
Telugu thumbnails designed to stop the scroll

Reel cover: back pain is not normal, in Telugu

Reel cover: Shakeela on neck pain, with Dr Purohithi

Reel cover: Sciatica pain, what causes it

Reel cover: heel pain in the morning, in Telugu

Reel cover: are you doing neck exercises right

Reel cover: ladies, are these symptoms normal

Podcast thumbnail: both kidneys 75% damaged, can they recover

Reel covers and podcast thumbnails designed by FDM.

Dr Kiran Reddy ChennuriOrthopaedic surgeon · Kindle Clinics

Reels and carousels that connect everyday habits, desk jobs, gym injuries and footwear, to spine and joint problems. Hinglish and Telugu-English captions for a young working audience.

2,557,097 views in 90 days, 98.9% from people who didn’t follow yet
One reel crossed 1.6 million views
Patients travelling across the city after watching

Carousel: desk job? stop. Dr Kiran Reddy Chennuri

Carousel slide: 35-year-old engineer with neck pain

Carousel slide: does this problem sound familiar

Instagram carousel designed by FDM for Kindle Clinics.

Dr Sarika Thakur (Dr T. Sarika)Critical care & interventional pain management · Viraksha Healthcare

MBBS, DNB, FIPM, with over 10 years of experience. We run Viraksha Healthcare’s Instagram with reels led by Dr Sarika, explaining pain conditions in a format people want to watch and share.

908,045 views in 90 days, 99.1% from people who didn’t follow yet
590,646 people reached
Top reels: 376K and 219K views for the “Pain specialist rates footwear” series
1,627 profile visits from new patients finding the hospital

Dr Sarika Thakur in a white coat with a stethoscope

Myth vs fact

Correct what patients have heard from relatives and the internet.

“Is back pain normal after 40?”

Symptom checklists

Help people recognise when it’s time to see a doctor.

“Ladies, are these symptoms normal?”

Procedure in 60 seconds

Take the fear out of a procedure by showing it simply.

Pain-block procedure film

Everyday habits

Link daily life to health in a way people share.

“Rating your footwear”

Specialist podcasts

Long conversations that build authority and feed many short clips.

Kidneys, lungs, transplants

Patient journeys

Recovery stories, shared only with written consent.

From pain to walking again

Hospitals & clinics

From first reel to booked appointment.

Hospitals don’t need more posts. They need patients for each speciality and branch, and a way to track where every one came from.

A doctor performing an ultrasound-guided procedure

Speciality reels

Your own doctors explaining conditions and procedures, department by department.

Shoot days

Planned on-site shoots: OPD, OT, facilities and doctor interviews.

Meta & Google ads

Local campaigns per speciality and branch, sending patients to WhatsApp or a call.

Google Business & SEO

Every branch visible in “near me” searches, with reviews and posts kept active.

Website & landing pages

Speciality and doctor pages that rank, load fast and make booking easy.

WhatsApp booking & tracking

Every enquiry captured, followed up and traced to the ad or reel it came from.

“I don’t know this hospital.”

Discover

Doctor reels and local ads reach people with the problem.

“This doctor explains it well.”

Consider

Profiles, Google reviews and the website build confidence.

“I want to book.”

Convert

WhatsApp booking and quick replies turn interest into appointments.

“I’ll come back.”

Retain

Follow-up reminders, recovery content and review requests.

Proof of work

Results our healthcare clients can see.

Numbers from Instagram Insights and Meta Ads Manager, and messages from our clients.

The top reel: 1.6M views

Kindle ClinicsDr Kiran Reddy · Orthopaedics · Hyderabad

2.56 million views in 90 days, and patients at the door.

2,557,097views in 90 days

1,850,614people reached

98.9%of views from non-followers

243,497interactions

7,129profile visits

4–5procedures from organic reels, no ad spend

Kindle Clinics Instagram Insights: 2,557,097 views, 98.9% non-followers

“Today we got a patient all the way from Hubsiguda… he just saw Instagram reels and got connected.”Dr Kiran, Kindle Clinics

WhatsApp message from Dr Kiran: we have got almost 4 to 5 procedure conversions from Instagram reels alone, without any advertisement or boosting — Dr Kiran’s message to the FDM team: 4–5 procedures from organic reels, with no ads or boosting.

Procedure film format we use for hospitals

A Hyderabad hospitalName withheld · 3 months · 100% organic

From 80 followers to 644K+ monthly views.

80 → 1,931followers (+2,313%)

644,526monthly views, up from ~500

478,857accounts reached, no paid boost

339,000views on the top reel

8,717interactions

6,303profile visits

A 45-day sprint: audit and doctor briefings, 12 reels in a content blitz, then doubled posting with CTAs and footfall tracking. 95.8% of views came from reels.

Dr Sarika Thakur, Viraksha Healthcare

Viraksha HealthcarePain management & regenerative centre · 90 days

908K views for a pain clinic, almost all from new people.

908,045views in 90 days

590,646people reached

99.1%of views from non-followers

376Kviews on the top reel

30,319interactions

21,614accounts engaged

Viraksha Healthcare Instagram Insights: 908,045 views, 99.1% non-followers

Distribution page 1 Insights: 3,551,577 views in 90 days

Distribution page 2 Insights: 4,100,156 views in 90 days

Instagram Insights, last 90 days

A Telugu creator4M+ YouTube subscribers · 1M+ Instagram followers

Two distribution pages, 7.65 million views in 90 days.

We clip, edit, post and grow distribution pages that take a big creator’s long-form videos to new audiences. The same system works for a doctor’s podcast or YouTube channel.

3,551,577views · page 1 (73.7K followers)

4,100,156views · page 2 (112K followers)

111,327profile visits across both pages

3,064,450people reached across both pages

1.2Mviews on page 2 in the last 30 days alone

774Kviews on the top clip

Brow Crush · Hyderabad₹80 → ₹12Cost per lead

₹6,000 in ads returned ₹77,000 in revenue.

Neo Skin · Suchitra₹142 → ₹52Cost per lead

Tracking on every ad, winning creatives scaled, weak ones cut.

Neo Skin · Nallagandla₹9.86Lowest cost per lead

18 campaigns, 3.8 lakh accounts reached, ₹48 per WhatsApp chat.

Reviv · Bangalore2 weeksTo better-quality leads

After 9 months of little traction with a previous agency.

Beyond healthcare
FDM real-estate campaigns

13.1M+people reached

7,600+leads generated

1,600+qualified leads

570+site visits

Brands we’ve grownKindle ClinicsViraksha HealthcareDr P. PurohithiReviv BangaloreNeo Skin SuchitraNeo Skin NallagandlaRomaa Hair & Skin CareBrow CrushPMU by MKFoxy Ageless AestheticsA Hyderabad hospital

Medically responsible

Content a doctor can put their name on.

Healthcare marketing is about trust, so we hold it to a higher standard than any other category we work in.

Doctor-approved

Every script and every claim is checked by the treating doctor before it is shot or posted.

No false promises

No “guaranteed cure”, no fear-selling. We explain conditions and options, and invite people to consult.

Consent first

Patient stories, faces and reports are used only with written consent. Never otherwise.

In their language

Telugu, English and Hinglish, written the way patients speak, not the way textbooks do.

How we begin

The 45-day growth sprint.

The same plan that took a Hyderabad hospital from 80 followers to 644K monthly views.

Weeks 1–2

Foundation & audit

Profile and competitor audit, doctor briefings, topic bank, first scripts and shoot plan.

Weeks 3–4

Content blitz

Shoot days, 12+ reels published, hooks A/B tested, best-performing formats identified.

Weeks 5–6

Scale & convert

More of what works, CTAs to WhatsApp booking, ads layered on top, footfall tracked.

After the sprint: a monthly retainer with shoot days, reels, ads and a report on enquiries, appointments and visits, not just likes.

What you get in month one

Everything you need to start, handled by us.

Your time: one shoot day and a quick approval of scripts. We do the rest.

Book a free call

1 shoot dayAt your hospital or clinic. About 2–3 hours of the doctor’s time.
12 reelsScripted, shot, edited, subtitled and posted, in Telugu, English or both.
Profile makeoverNew bio, highlights, cover designs and a WhatsApp booking link.
Content planA month of topics built from the questions your patients actually ask.
Doctor approval on everythingNo script or claim goes live without the doctor’s OK.
Monthly reportViews, new followers, enquiries and bookings, in plain language.